Behavioral finance insights
Gain insight into behavioral finance, bias mitigation, and the impact investor behavior has on the markets.
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Behavioral finance
5 behavioral biases that can affect your clients' ability to meet their investment goals
Be ready for common behavioral biases that can undercut investment success—and leave clients short of their goals.
Behavioral finance
3 biases to watch out for in a volatile market
Use this short guide to help guide clients through periods of market volatility. Understand the behaviors to look for and which investment strategies and solutions could help keep them on track.
Behavioral finance
Investor infographic
Here are 5 ways to help your clients avoid common pitfalls, address their investing biases and stick to their investment plan during turbulent markets.
Behavioral finance
Recency bias
Focusing on recent events can skew the data needed to make a good decision. For clients, this can lead to ill-informed investment decisions. Help them take a broader view of the financial markets.
Behavioral finance
Home bias
It’s easy to stick with what you know. But for clients, this investment approach can lead to less diversified—and potentially riskier—portfolios. Here’s how to spot and address home bias.
Behavioral finance
Overconfidence bias
Most of us tend to overestimate our abilities. When it comes to money matters, such overconfidence can cause challenges. Here’s how to help clients take a more measured approach.
Behavioral finance
Loss aversion bias
Taking a loss is painful. In fact, research suggests that we feel the pain of loss much more than the joy of equivalent gains. But efforts to avoid losses can sometimes introduce new risks that may be damaging for investors.
Behavioral finance
Confirmation bias
It’s great to find other voices that support what you believe. But confirmation bias can be damaging—especially for investors. Here’s how to bring other perspectives to your clients’ financial decision making.